Your choice was correct!
a) to sell something
peitschen, schlagen, prügeln;
flogging = Prügel(strafe), floggings = Tracht Prügel
"Most people choose to spend their money at the wrong end of the process," says Munson. "In the modern software environment, 80% of the cost of the software is spent after the software is written the first time -- they don't get it right the first time, so they spend time flogging it. In the Space Shuttle, they do it right the first time. And they don't change the software without changing the blueprint. That's why their software is so perfect."
(Charles Fishman in Fast Company Magazine - December 1996)
Did you know?
Check out the most comon business meaning of the word flog under definition 3 below
Etymology: perhaps modification of Latin flagellare to whip
Date: circa 1676
1 a : to beat with or as if with a rod or whip b : to criticize harshly
2 : to force or urge into action : DRIVE
3 : a chiefly British : to sell (as stolen goods) illegally (flogged their employers' petrol to ordinary motorists -- Economist)
b : SELL 7 (traveled by horse, flogging encyclopedias -- Robert Darnton)
c : to promote aggressively : PLUG (flying around the world flogging your movies -- Peter Bogdanovich)
Today's Learning Tip (17):
MAKE A “DONKEY BRIDGE”
The phrase “donkey bridge” does not exist in English. We use the Greek word “mnemonic” or “memory aid”. By creating a visual bridge with something you know in German you can often remember the word - example: the phrase “donkey bridge” is a mnemonic to help ME remember your German Eselsbrücke!
more learning tips
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